Introduction / Douglas B. Holt and Juliet B. Schor
The culture industry: enlightenment as mass deception / Theodor W. Adorno and Max Horkheimer
The dependence effect / John Kenneth Galbraith
The sexual sell / Betty Friedan
...Images without bottom... / Stuart Ewen
The ideological genesis of needs / Jean Baudrillard
Advertising in the age of accelerated meaning / Robert Goldman and Stephen Papson / Hunger as ideology / Susan Bordo
Ofject as image: the Italian scooter cycle / Dick Hebdige.
Touching greatness: the Central Midwest Barry Manilow Fan Club / Thomas C. O'Guinn
The act of reading the romance: escape and instruction / Janice A. Radway
Conspicuous consumption / Thornstein Veblen
The aesthetic sense as the sense of distinction / Pierre Bourdieu
Does cultural capital structure American consumption? / Douglas B. Holt
False connections / Alex Kotlowitz
Toy theory: black Barbie and the deep play of difference/ Ann DuCille
Two cheers for materialism / James Twitchell.
Towards a new politics of consumption / Juliet B. Schor
Why consumption matters / Betsy Taylor and Dave Tilford
Ecology and new work: excess consumption and the job system / Frithjof Bergmann.
