Part 1. The Designer as scribe. On the record / Trading information ; In gold we trust ; Notes form the bank ; The plastic economy ; Playing with money
The designer as engineer. One size fits all / The good citizen ; Desktop power / Scientific rhetoric ; Get off my property! ; To map is to conquer
The designer as brander. Making marks / Corporate identity ; Contraband / Stealth branding ; Selling the city
The designer as salesperson. The sales curse ; The worship of products ; Design vs. advertising ; Quantified everything ; Crash sale / Banana republic
Part 2. The Designer as worker. A history of work ; My work is my passion ; Work it harder do it faster ; The end of work ; Showing solidarity
The designer as entrepreneur. Like a boss ; The star designer ; Intellectual property
The designer as amateur. Who is a designer? ; The rise of professionalism ; If you don't get paid, it's not work ; A matter of taste ; Informal economies
The designer as educator. Teaching design / The school as a factory ; The creative curriculum ; Who even has $50,850? ; Towards a radical pedagogy
Part 3. The designer as hacker. The age of data / What is a hacker? ; Who owns the network ; Merchants of data ; Pixel engineers and time thieves ; Stupid artificial intelligence ; The hacker ethic / Open source ; Ethical digital design
The designer as futurist. The Spectre of speculative design ; Priests and prophets ; The prediction economy ; Design and the future / Trading futures ; Commodification of the future ; Design derivatives
The designer as philanthropist. Change makers / Philantrocapitalism ; Design for good / Design thinking ; Design like you give a damn ; The white saviour industrial complex ; Mutual aid
The designer as activist ; What is activism? ; The personal is political ; The design commons
Brave New Alps ; Common Knowledge ; Cooperativa de Diseño ; Mídia NINJA ; Open Source Publishing ; The Public
Part 4. Outro. Alt/escape ; Common Sense.